K. Aleisha Fetters understands the vital role social media platforms play in promoting and advancing today's most innovative brands.

Fetters launched and continues to run the Women's Health Facebook page, while also contributing to the brand's Twitter feed. Together, she generates thousands of clicks per day for Women's Health from more than 25,000 fans and followers.

Also, having recently launched a blog, Follow the Nomad, which will detail her travels abroad, she promotes it with a Twitter feed of both her own travel insight and that of other brands.

Social media can be used in tangent with social media to bolster brands to where they should be. And Fetters can make it happen.